Have you ever looked for the best social media scraper tools?
Scraping and extracting data on social media is extremely helpful in boosting the effectiveness of your marketing campaigns.
But, with so many tools available, how do you know which is the right one?
Here are the best social media scraping tools in 2020:
The Benefits of Using a Social Media Scraping Tool
Social media scraping tools extract unstructured data from social media channels like Facebook, Twitter, Instagram, LinkedIn, blogs, wiki pages, new sites, and any other platforms that have user-generated content.
This data is then converted to a structured format which can help businesses in a number of ways. Some of the benefits of scraping on social media are:
Monitor consumer feedback
One of the biggest benefits of social media scraping is that it gives a great deal of insight into individual and group behavior, decisions, and opinions, giving you valuable information about your customer base.
You can use the data you collect to track factors that could influence your customers and prepare accordingly.
For example, you can look at reviews and ratings, opinions on topics, buy-in rates, reactions, customer satisfaction, loyalty and other factors. Plus, you can analyze attitudes towards different products.
This can be a helpful tool for monitoring customers in all types of engagement, including all touchpoints, sales processes, social engagement, customer service, and more.
It can also help you develop new marketing strategies, build brand awareness, and improve the customer experience.
Understand market trends
It’s important for businesses to know what customers want and how their product or service can help them. For this reason, you need to understand current market trends, including changes that might affect your customers’ expectations.
To do this, you can extract data from social media and use it to understand trends and stay fully up-to-date with market demands and predict upcoming trends.
You can also extract data to help you keep up with your competitors. By extracting data, you can see what your competitors are doing and the feedback they are getting. This also gives valuable insights into what types of strategies are working well for them.
Luckily, this task can be automated with social media scraping tools, which give structured data that’s ready to be analyzed. By collecting this data, you can update your business strategies to maximize effectiveness.
Create targeted campaigns
Another benefit of social media scraping is that it can be used to determine how to segment your audience, and to find out who to market to, as well as how and when.
For instance, you can use analytics to create campaigns for different audiences based on ages, income, and other factors. This increases your reach and saves time and money on marketing.
You can also find the best times to target people based on their location by finding out when they are most active, which boosts ROI.
Top 5 Social Media Crawling Tools in 2020-2021:
If you’re scraping social media, there are lots of tools that can automate and simplify the process, making it much easier to get the data you need.
Here are some of the best social media scraping tools:
LinkedIn is one of the most used social media platforms for B2B marketing. If you use LinkedIn for lead generation, Dripify is an automation tool that allows you to scrape leads, export data, and build completely automated LinkedIn sequences.
You can use this tool to export your LinkedIn contacts to a CSV file, which includes tons of valuable information like name, company, position, email address, phone number, and website URL.
In addition, Dripify can be used to automate many other sales processes, such as creating personalized lead generation funnels, drip campaigns, and more.
Prices start at $25 a month for a basic plan. For a pro plan, it costs $40 per month and for advanced it is $55 per month. There’s also a free trial available.
Snov.io is another lead generation tool for LinkedIn. It can also be used to crawl the website for media, scrape and verify emails, and build an email sequence with automated follow-ups.
This tools is competitively priced, with the costs starting at $39 a month for a basic package, and going up to $199 per month for the most advanced. Whether you’re an individual, or running a small or medium sized business, you can find a suitable option.
Octoparse is one of the best scraping tools.This tool is coding free, so you don’t need any programming experience or knowledge to use it effectively.
As a leader in the market, it’s known for its easy-to-use point and click interface, which supports infinite scrolling, text input for search results, log-in authenticatication, clicking through drop-down menus, and more.
The current version has an auto-detection algorithm, which means it automatically selects relevant data. This can then be exported into JSON, HTML, excel, or databases.
The free plan includes unlimited pages and computers, but is limited to 10,000 records per export and 2 concurrent local runs.
The standard paid plan is $75 per month and the professional plan is $209 a month. Octoparse also offer enterprise options for larger businesses. All the paid plans include cloud extraction and support a real-time extraction schedule of up to every 1 minute.
Import.io is another helpful social media web crawler. It has an interactive interface, and the simple point and click system can be used without any code, simply click on the elements and the information will be scraped.
One downside of this tool is that, because of the click system, you are slightly limited in the types of pages that can be scraped.
However, the tool can be used by individuals, small businesses, and even large enterprises and has lots of great features.
The free plan is good for many projects and gives unlimited access to most of the features. There is also an enterprise option for businesses. Prices for this are available on request and are tailored to suit each business’s needs.
Parse social network scraping tool is another great tool. It’s suitable for non-coders and has a graphical interface. Additionally, it supports more systems than many rival products and has lots of awesome features.
The tool is suitable for Windows, Mac, OS X, and Linux, and it also has a browser based extension. Any data that is collected can be exported as Excel, JSON, or API.
This is an easy-to-use, powerful tool. However, the only downside is the price. It costs significantly more than other scraping products, with a standard plan costing $149 per month and professional plans costing $499.
There is a free plan available, but it is very limited in terms of features and service. For example, it only allows you to extract 200 pages per run and you only receive the bare minimum in customer support.
Using a social scraper is a highly effective strategy which has many benefits. It can help you analyze and track your audience, look at current trends, predict future trends, segment your audience and tailor marketing efforts, and more.
When using a social media crawler, it’s important to remember to consider privacy laws and extract your data at a reasonable speed to avoid being blocked.
In addition, remember to be respectful with the extracted data and keep your files as safe as possible. This is important for businesses of all sizes.
Using these social media scraping tools can help you automate the scraping process and collect more data safely. This means you can gain a better understanding of your customers and grow your business.